Flash Devices
Wednesday, October 08, 2008
LG Electronics Flash Lite Case Study
LG Devices
We've recently posted a case study on our site about LG Electronics and the success they've had by using Flash Lite for the UI of their phones, including touch screen phones such as the PRADA.  They've used Flash Lite in over 100 different models for UI but the PRADA phone was a breakthrough experience for them.

The tight integration between Flash CS3 Professional and Flash Lite enabled the LG Electronics mobile phone team to completely overhaul the phone’s menu structure, improve navigation efficiency, add functionality, and design an array of icons unique to the touch interface. Working in a seamless environment, the team rapidly prototyped concepts and increased their productivity.  According to Hosang Cheon, Chief research engineer, LG Electronics, “I estimate our team accelerated the PRADA phone time to market by 30% to 40% thanks to the improvements in the newest versions of Adobe Flash CS3 Professional and Adobe Flash Lite."

Here in the US some of the LG touchscreen devices are offered by Verizon Wireless that use Flash Lite for the UI including the Chocolate, Dare, Venu, and Voyager.

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Thursday, January 10, 2008
Forecasted Installed Base of Flash Lite Devices by Region, Country and Version
FLash Lite Penetration by Country and Version

Here you go, a complete breakdown of the forecasted installed base of Flash Lite devices by region, country and version. The information in the PDF is extracted from the Strategy Analytics Flash-Enabled Handset Forecast from January 4, 2008 and provides metrics for the forecasted installed base of Flash Lite devices for the years 2007 and for 2008.

Developers, business owners and decision makers have been asking for this level of detail and we're glad to be able to share it. Six regions are covered: Americas, APAC (Asia Pacific), CALA (Central America/Latin America), Western Europe, Central Europe and Japan. Flash Lite versions include 1.0, 1.1, 2.0, 2.1 and 3.0.

Here's a sample of the level of detail included in this PDF:
FLash Lite Penetration by Country and Version

We will be posting additional information on our mobile and devices developer center soon and I'll share that information once it's available.

Updated: I found a typo for the 2007 US total and have corrected the PDF. If you've downloaded the PDF before 7:10pm PST tonight then please download the zip file again - thanks.

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Saturday, January 05, 2008
Strategy Analytics Flash-Enabled Handset Forecast: 4 Jan 2008
Strategy Analytics just recently released a new report updating their Flash enabled handset forecast and here are some things they mentioned:
  • "Cumulatively, over 301 million FL devices, of which over 90% are cellphones, have been shipped since 2003."
  • "In 2008 we will see shipments of Flash Lite-enabled cellphones in the rest of the Asia Pacific region and Western Europe exceed shipments in Japan for the first time since the launch of Flash Lite."
  • "A further 1.4 billion FL-enabled phones are expected to be shipped globally over the next three years alone."
There is additional information in their report that we're working on sharing with the developer community and decision makers. Stay tuned for more details.

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Thursday, September 13, 2007
Moket: Flash Lite Success Story
Moket
If you're looking for inspiration of how you can make money and succeed with Flash Lite then I recommend you take a look at the Moket case study on the Adobe site. Dale Rankine (CEO and a web/FL developer) started with developing web sites using Flash and Coldfusion and then saw the potential of Flash Lite. He invested time, resources and belief into Flash Lite and now Moket is focusing 100% of their time and projects solely on Flash Lite.

Here are some great stats:
  • Increased volume of contributed content to network by 300%
  • Engaged 200 developers
  • Increased Moket revenue by more than 3,000% in past 12 months
  • Increased revenue streams for independent developers
Dale expects the Moket catalog to grow by more than 1,000 assets over the next 12 months - you can be a part of that growth and at the same time make money. You can get more information about the Moket Content Network here.

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